Blog

Don’t miss a moment. Find all the latest news and views about the world of REAL Fundraising right here.

Blog

Article

Working life is better inside a B Corp.

It’s B Corp month. And more importantly as we publish this it is week 1 of B Corp Month where we focus on our REAL Family members or as the B Impact Assessment categorises them our workers.

REAL Fundraising Mar 1 ‧ 4 minutes
News

Why partnership beats subcontracting every time.

Over the past few years we have seen the Face to face fundraising agency market led by a handful of companies. There are fewer large face to face fundraising agencies today than there were in previous years. REAL is at the forefront of growing this sector, utilising their values of Respect, Ethics, Activism & Love REAL have helped forge a wave of ethically focussed and values based face to face fundraising agency startups.

REAL Fundraising Feb 17 ‧ 5 minutes
News

REAL’s Ethnicity & Diversity fortnight

Written by — Jon Barker, REAL Calling Manager & Equality & Diversity Champion As the UK celebrated Black History Month REAL launched its first annual Ethnicity & Diversity fortnight. Over the course of two weeks, REAL Fundraising focussed on showcasing cuisines, music & books from around the world as well as setting daily challenges in an effort to celebrate different cultures.

REAL Fundraising Jan 31 ‧ 3 minutes
News

Climate Emergency Week — Company values in action

Written by Ros Langford, REAL Manager, Norwich Door Region. 2020 was a hugely challenging twelve months for eveyone but a really positive thing that did happen during the year was REAL’s first Climate Emergency Week. From March 2nd to March 8th the REAL family participated in seven days of company-wide activism.

REAL Fundraising Jan 21 ‧ 4 minutes
Article

Truly Ethical Fundraising — More than just an acquisition

As I write this we approach the beginning of another charity financial year well for 90% of charity clients REAL works with. Inevitably this means that campaign targets, schedules, kpi’s will rightly need to be discussed. As important as these metrics are can we really count a donor simply as a number on a spreadsheet? Does a campaign get decided purely on a Cost Per Acquisition? We’re a long way gone from the days of commoditisation of donors but there’s always the risk that campaigns can be judged that way. What actually goes in to recruiting a donor at a leading ethical fundraising agency?

REAL Fundraising Jan 15 ‧ 5 minutes
News

Business Culture Award Winners

REAL Fundraising, was yesterday awarded Best Business Culture — Small Business (<250 employees) at the Business Culture Awards 2020. This is a huge credit to all of REAL’s amazing charity clients and the inspirational REAL Family members across the UK who help us shape our Award-winning culture.

REAL Fundraising Dec 2 ‧ 2 minutes
Article

10 questions to create good governance in supplier selection and guide Charities on their journey with a new agency?

With the combination of new agencies to market along with charities reassessing where their budgets are spent due to COVID-19 never before has it been more important to ask the right questions of an agency before enlisting their professional services. In addition to this Charities play a key role in the governance and standards in the sector and by helping guide the right questions we hope that this will play a part in ensuring and maintaining high standards and therefore the continued success and sustainability of face to face fundraising.

REAL Fundraising Nov 20 ‧ 10 minutes
Article

REAL’s Return to Face to Face fundraising

A month in, how’s it going? Note: This article has been updated to reflect data from a month worked. It’s been eagerly anticipated, we have all heard the success stories from Europe and around the world and are ever thankful for the collaboration and the openness from agency and charity alike as to how they have found the return to face to face post COVID-19.

REAL Fundraising Jul 28 ‧ 7 minutes
Article

5 Reasons your company should become a B Corp.

Entering lockdown there were news stories about companies who were doing the wrong thing. Companies that were putting profits ahead of people. The welfare of people, employees, the public, and key workers should have been protected by companies closing much sooner. Public outrage due to some very poor company practices from the likes of Waterstones, Weatherspoons, Sports Direct and more(link is to Metro with paid adverts)has demonstrated that now more than ever companies must put people ahead of profit.

REAL Fundraising Jul 3 ‧ 5 minutes
Article

Supporting charities affected by COVID-19 is more important now than ever.

Now we have secured the long term job security of everyone in the REAL Fundraising family we must turn our attention to doing what we can to help the community and charities affected by this crisis. Our values run deeply through our veins, with this in mind REAL Fundraising is offering the chance to apply for the following measures to any UK based charity or community project affected by this crisis.

REAL Fundraising Jun 29 ‧ 2 minutes
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